ZTE USA recently teamed up with NBA club, Golden State Warriors,on a 10-day phone drive campaign to support the Warriors Community Foundation.
In the campaign, the Chinese smartphone brand encouraged fans of Golden State Warriors to donate their used phones, tablets and other mobile devices to benefit the Warriors Foundation’s Hoops for Kids, a welfare program dedicated to helping kids in the San Francisco Bay Area. Those who donatedhad the chance to meet Warriors Community Ambassador Adonal Foyle and receive a free Warriors poster. In addition, they could also get a coupon for some specific ZTE smartphones.
“We saw great success in our first phone drive last year and this year we expanded it by teaming up with a carrier partner so additional Bay Area residents could participate,” said Lixin Cheng, chairman and CEO of ZTE USA. “We continue to look for ways to make a greater impact in local communities and supporting the Warriors Community Foundation and Hoops for Kids ensure that the underserved youth in the Bay Area receive funding in key areas such as education, sport and fitness.”
Source: Business Wire
Proofread by John Devlin.