Yutang Sports | The Premier Sports Intelligence Platform in China

Industry news

Ning Zetao becomes ambassador of Diesel Jogg Jeans

Yao Chen named a lululemon ambassador

LFP and beIN SPORTS FINALISE MAJOR BROADCAST DEAL WITH CCTV GROUP FOR LIGUE 1 CONFORAMA IN CHINA

Tata signs a three-year extension with ITTF

CNSG to establish a VR eSports industry base in Jiangxi

20 Apr 2018 Governing Bodies
Evergrande Football School plans to open branches in Germany and France

20 Apr 2018 Rights holders
Neymar Jr. signed as TCL brand ambassador

19 Apr 2018 Marketing & Sponsorship
Inter Milan partners with Black Fish in China

19 Apr 2018 Marketing & Sponsorship

In-depth

How Yao Ming’s reform initiatives are gradually changing the CBA

17 Apr 2018 Opinions

Although some people expected disruptive innovations in Chinese basketball, destroying the original management structure may do more harm than good to Chinese sports culture.

Successful marketing of Idol Producer: What can we learn from entertainment marketing?

13 Apr 2018 Opinions

LaLiga President Javier Tebas: China is a very unique country and our second market after Spain

23 Mar 2018 Interviews

Jim Small: If baseball is going to be successful in China, it needs to be a Chinese sport

22 Mar 2018 Interviews

SPORTELAsia: Asian firms want more than audience ratings through sports sponsorships

20 Mar 2018 Articles

Data reports

Weekly Report: Zhejiang Guangsha Lions VS Liaoning Flying Leopards topped the match list

17 Apr 2018 TV Reports

Weekly Report: 2017/18 CBA Semifinals took up half of positions on the TOP 10 list

17 Apr 2018 TV Reports

Weekly Report: Liaoning Flying Leopards VS Guangdong Southern Tigers was the most watched match

03 Apr 2018 TV Reports

Weekly Report: China VS Wales topped the TOP 10 match list

27 Mar 2018 TV Reports

Weekly Report: Guangzhou Evergrande VS Jeju United FC topped the match list

13 Mar 2018 TV Reports

Conferences & Forums

SPOBIS

Dusseldorf, Germany 30/01/2018-31/01/2018
SPORTELAsia

Singapore 13/03/2018-15/03/2018
2018 SportAccord

Bangkok, Thailand 15/04/2018-20/04/2018
Soccerex China

Zhuhai, China 17/04/2018-18/04/2018

Sport events

China Open

Beijing 02/04/2018-08/04/2018
FINA Diving World Series 2018 #1

Beijing 09/03/2018-11/03/2018
2018 ISU World Sprint Speed Skating Championships

Changchun, China 03/03/2018-04/03/2018
2018 AFC Futsal Championship

Taiwan, China 01/02/2018-11/02/2018