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LeSports unveils events-partner plan

By Liu Huayu 31 May 2016

LeSports has announced an events-partner plan to explore world-leading event resources and to cultivate local sports events of a higher quality.

Events-partner refers to the individual or group who’s officially awarded by LeSports the rights to events marketing, business agency & development. Under the plan events-partners will have the chance to be the agent for one or more LeSports events in a  local area and beyond.

Additionally, they can establish a collaborative relationship with the event operation center of LeSports to jointly develop business opportunities for sports events.

The Chinese sports market is in increasingly in need of high-quality sports events. Against this background, LeSports took prompt action to establish an event operation center in April 2015. Thanks to LeSports there are expected to be 60 plus sports events in China this year, including many world-leading sports events such as the International Champions Cup in July and the World Rally Championship (WRC) in September.

Based on the platform provided by LeSports, event-partners will not only gain interest but also bring its brand to another level.

Source: Netease

Proofread by Sean O Diobhilin

Tags: LeSports
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