CBA club Liaoning Flying Leopards has renewed its 3-year deal with Osports (Beijing) Culture Media Co., Ltd, which allows Osports to remain as their exclusive official image partner of the team.
They initially partnered in 2017, during which time Osports shot around 20,000 photos of the Liaoning Flying Leopard's activities on and off the court. Osports published these photos on various media platforms, including traditional media, portals and new media platforms, in order to promote the club’s campaign and brand. Over the next 3 years, Osports will continue to do what they have done for the club and will form a stronger partnership in terms of visual content, visual marketing and business cooperation.
Osports is the official image provider of several Chinese basketball clubs such as Zhejiang Guangsha and Beijing Shougang, as well as several top domestic football clubs including Changchun Yatai F.C., Shanghai SIPG F.C., Hebei China Fortune F.C., Liaoning Hongyun F.C. and Luneng Taishan F.C. In the future, Osports hope to expand their business and partner with more sports events, clubs and sponsors to maximize the value of visual marketing.
Proofread by Raymond Fitzpatrick