The Italian clothing brand Diesel announced that they have signed up the Chinese swimming star Ning Zetao as their global ambassador for Diesel Jogg Jeans.
As Sina reported, this partnership will cover the global promotion of Diesel Jogg Jeans with the first video advertisement of the brand featuring Ning Zetao launched on April 9.
Prior to the announcement of the partnership, Ning Zetao attended the Diesel Black Gold show during Milan Men's Fashion Week Fall/Winter 2018/19 on January 13, 2018 in Milan, Italy.
Diesel S.p.A. is an Italian retail clothing company, located in Breganze, Italy selling denim, and other clothing, footwear, and accessories. The clothing line has two different brands: Diesel and Diesel Black Gold. The company is known for its surreal advertising campaigns with Nicola Formichetti becoming its current creative director in 2013.
Ning Zetao, born in 1993, is a Chinese competitive swimmer. Specializing in freestyle, he won a gold medal in the 100 meter freestyle at the 2015 World Championships. At the 2014 Asian Games, he won gold medals in the 50 meter freestyle, 4 × 100 meter medley relay, 4 × 100 meter freestyle relay, and 100 meter freestyle, breaking the Asian record in the latter two events.
Source: Sina
Proofread by Raymond Fitzpatrick