NBA team Sacramento Kings and the Chinese medical company, MEBO Group have reached a long-term partnership. The two parties organized a signing ceremony on December 14 in Beijing, with MEBO becoming one of the official partners of Sacramento Kings.
It is the first time that the Kings have partnered with a Chinese company and also the first time that MEBO Group has partnered with an NBA team.
With headquarters in Beijing and America, MEBO Group was founded in 1987 and specialises in the research and production of regenerative medical products for burns, wounds and ulcers and other medical and care products.
The signing ceremony was attended by Sacramento Kings Business Operations President John Rinehart, MEBO Group President XU Peng, MEBO Vice President CHEN Baoqi and ZHANG Qian.
XU Peng commented at the signing ceremony that the fighting spirit and life contained and represented by sport is a world language. MEBO Group have always been committed to working for human’s health and life and to contributing to the Sino-US relationship. They look forward to helping Sacramento Kings bring in talented Chinese players and make China one of the driving forces for the diversified development of world basketball culture.
Reference: MEBO Group website
Proofread by Raymond Fitzpatrick