361 Degrees or 361°, one of the leading sports brand enterprises in China, announces that it has signed Yang Xu, a member of the current China’s national football squad as a sports ambassador for the Company.
Yang, aged 28, plays in the striker position and has made more than 40 international appearances for the country. He made his international debut in 2009 and has since scored more than 18 goals, including a hat-trick in China’s 6-0 win over Bhutan recently.
Mr. Ding Wuhao, President and Executive Director of the Company commented, “Yang Xu has become one of our sports ambassadors. His youthful and passionate qualities resonate with the core essence of the 361° brand as we continue on our pursuit of excellence and deliver quality products to our customers.”
361 Degrees will launch its own series of football boots in the third quarter of this year, capitalizing on the growing popularity of the sport since the Central Government’s drive to raise standards at the grass-root level through active promotion in primary, junior and senior secondary schools throughout the country.