On March 23, Ourgame, a leading operator of mind sports, and Wangyu Internet Café, a leading global Internet café brand have led a group of four other enterprises to establish Allied eSports.

Together with four other top companies, namely 360, KongZhong, Ourpalm and Beijing iRena, Allied eSports aims to develop a world-class e-sports competition platform based on a model of "Game Content + Live Experience."

By integrating the top e-sports intellectual property and a world-wide network of e-sports arenas, Allied eSports has its sights set on becoming a global player and presence in the e-sports industry.

"With this company the biggest names in e-sports in China are joining together to create something truly special," Frank Ng, CEO of Ourgame said. "Through a global network of arenas we plan to organize tournaments and generate captivating content for players and fans all around the world."

In the coming three to five years Allied eSports expects to build more than 10 e-sports arenas globally, develop e-sports content hubs and more closely connect the global gaming community.

Source: msn.com