China CITIC Bank and Chinese Super League side Beijing Guoan FC yesterday (April 6th) launched a new co-branded bank card in Beijing.
The newly launched cards, with CITIC’s standard IC card and platinum card as carriers, feature Beijing Guoan’s logo and other relative elements. CITIC will distribute most of these cards to supporters of Beijing Guoan.
Under the partnership, the two sides will work together on a promotional campaign throughout the 2016 CSL season, which will see 500 cardholders win free tickets to Beijing Guoan’s home games at The Worker’s Stadium.
Zhu Jialin, vice president at China CITIC Bank, said “CITIC Bank and Beijing Guoan FC are the two shining stars that CITIC Group owns. They are traditional giants in their respective areas.”
“We feel confident starting this comprehensive and mutually beneficial co-operation with the campaign to launch co-branded bank cards with Beijing Guoan,”Zhu continued.
Both China CITIC Bank and Beijing Guoan FC are owned by CITIC Group.
Source: Xinhua
Proofread by John Devlin.