TheFédérationInternationale du Sport Universitaire (FISU) recently signed a sponsorship deal with Chinese sports brand Qiaodan in Lausanne, Switzerland.Based on this new deal, Qiaodan is projected to sponsor FISU with its sports equipment for the next four years. Qiaodan has a traditional partnership with FISU as it sponsored the first3x3 FISU World University Basketball League. FISU teams from China and Russia have also been sponsored by Qiaodan.
Recently, Qiaodanhave been activelyseeking International cooperation opportunities. Recipients of Qiaodan’s sponsorship cover overseas FISU teams and even Olympicteams. In 2009 and 2010, Qiaodan became the cooperation partner of theOlympic Committees of Mongolia, Kazakhstan and Uzbekistan.
Qiaodan is also expected to make contributions and bring its qualitysports equipment to the2017 Winter Universiade in Almaty and Summer Universiade in Taipei.
Proofread by Sean O Diobhilin