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Chery sponsor NEST2016 finals

By Mei Zhu 21 Nov 2016

The 2016 National E-sports Competition National Finals War is coming soon. This event is referred to as NEST2016. Recently, the naming right of the top-level domestic E-sports Competition was officially unveiled and Chinese car-maker Chery announced that it would officially sponsor the NEST2016 finals.

On November 15th, Chery launched the Chery Tiggo 3x, which is designed specifically for young people. So Chery's sponsorship of the national e-sports competition coincides with the time-to-market for this new car. Chery Automobile will be very much focused on meeting the needs of young consumers in the future, so we can understand why they sponsored NEST2016.

Chery has sponsored the NEST2016 finals this time around, meaning that it is committed to fusing its brand spirit with the spirit of gaming, so as to better promote its products.

Proofread by Sean O Diobhilin

Tags: eSports
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