According to a report from China Youth Online, on a sports sub-forum of The 18th Annual Peking University Guanghua New Year Forum, a signing ceremony was held for the FC BARCELONA & Peking University Guanghua School of Management, where FCB and Peking University Guanghua School of Management officially announced a partnership between them. After this both parties will develop in-depth cooperation re football and sports industries.
Starting from the new semester of 2017, students of related disciplines in Peking University are going to be able to go to Barcelona for exchange study in sports management.
A Sports Management Center was co-founded by FCB and PKU Guanghua School of Management, which is engaged in developing the sports industry and promoting the development of the Chinese new type economy.
The building of this cooperation was based on the platform of “FCB Universitas” and is a part of it. Taking this opportunity, FCB wants to expand its brand influence in China and across the world.
Proofread by Sean O Diobhilin