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Beijing Guoan launches sponsorship plan for the 2018 season

By Chen Yaping 22 Nov 2017

November 21: The Chinese Super League (CSL) club Beijing Guoan has launched its commercial partnership plan for the 2018 season.

Under this plan, Guoan has classified its partnerships into three categories: partners, sponsors, and suppliers. Partnerships with Guoan would be required to pay at least 50 million yuan, 5 million yuan and 1 million yuan respectively.

The team has also released the sponsorship plan for shirt advertising in the new season. Specifically, Guoan will have one place for the sponsorship on the front of the shirt, charging 100 million yuan; two patches for the sponsorship on the back of the shirt with a unit price of 25 million yuan. In addition to this, brands can also pay 12 million yuan to acquire the rights to the sleeve sponsorship.

At the same time, in the new season, a brand must pay 1 million yuan every two hours to invite a Guoan player to attend its commercial campaigns.

Source: Tencent

Proofread by William Logsdon 

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