On the 12th of December, sports marketing media platform Yutang Sports and renowed global sports marketing & media convention SPORTEL officially announce their partnership. Yutang Sports becomes a media partner and sponsor of the 2018 SPORTELAsia (13-15 March) and SPORTELMonaco (22-25 October) and will deliver information and coverage of the two events to China.
Besides reporting the 2018 SPORTELAsia and SPORTELMonaco conventions, Yutang Sports will also host a panel discussion about Chinese sports industry in the SPORTELAsia convention in collaboration with SPORTEL, to increase experience and knowledge sharing between the Chinese and overseas sports industry.
Yutang Sports will also assist SPORTEL in dealing with delegate passes/exhibitions/sponsorship enquiries of SPORTELAsia and SPORTELMonaco from China to facilitate easy involvements of Chinese sports organizations and professionals in SPORTEL events.
SPORTEL was created under the High Patronage of H.S.H Prince Albert II of Monaco and receives supports from the International Olympic Committee (IOC). For over 29 years, top level executives from all over the world, representing sports networks, international sports federations, sports marketing agencies, production companies, sports content right owners, distributors, technology, new media, come together every year to determine the future of major sports events for the 21st century media platforms.
SPORTEL hosts two conventions each year: in the spring, it hosts SPORTELAsia or SPORTELAmerica, and in autumn, it is the annual SPORTELMonaco. In addition, SPORTEL also organize SPORTEL Summit in America to provide an event for exclusive industry networking. Through these events and the typical high-standard services characteristic of Monaco, SPORTEL provide a series of unique and valuable communication and sharing platforms for the global sports marketing and media industry.
The 2018 SPORTELMonaco will take place from 22nd through 25th of October in Monaco. In recent years, SPORTELMonaco has shown a good developing trend -- in the 2017 event, there are 3045 delegates from 78 countries representing 1048 companies. Among these delegates, 22% was first-time attendees and 32% was C-level executives.
Yutang Sports is a leading Chinese sports marketing platform and media and have had partnerships with a number of Chinese and global sports conventions. For example, China Sports Forum, China International Sporting Goods Show, World Winter Sports (Beijing) Expo, SportAccord Convention, SpoBis, Soccerex and WFS. Many well-known sports organizations and media also have good collaborations with Yutang Sports, such as LaLiga, Tencent, Sina and NetEase.
Commenting on the partnership, LI Jiang, the Executive Director of Yutang Sports says, “SPORTEL is one of the top sports industry conventions in the world, with a long history in the international sports industry and an excellent reputation and is one of the first choices for industry professionals. Through this partnership, Yutang Sports can enrich our sports marketing content and provide better sports marketing theories and best practices for the Chinese industry.”
Laurent Puons, SPORTEL CEO says, “Yutang Sports is a top Chinese sports business media, being a window to learn about the Chinese sports industry and a bridge to connect with them. China is an important market in the global sports industry and have a good growing potential. Through the partnership with Yutang Sports, we hope that more Chinese sports professionals can learn about SPORTEL and take part in SPORTEL’s global gatherings. ”
In the future, Yutang Sports will post information about the events in various media channels such as the websites, WeChat and Weibo, and start to organize the China focused panel in SPORTELAsia. Please follow Yutang Sports or make an enquiry.
SPORTEL is the most influential business convention for the global sports media industry. Top level executives representing broadcasters, networks, international sports federations, sports and marketing agencies, production companies, content distributors, right owners, satellite providers, technology and new media providers meet twice a year at SPORTEL.
Yutang Sports is the No.1 sports marketing media. From 2015 to the present day, the total number of views on 30 Chinese and international media channels have exceeded 450 million with over 170,000 business readers worldwide. Yutang Sports has interviewed more than 100 Chinese and overseas sports industry leaders, including leaders of IOC and International Federations such as FIFA, FIBA and FIS, over 100 professionals from Chinese companies like Wanda, Alisports, Tencent and Sina, as well as elite marketing experts such as CEO of WPP Group. More than 150 articles were quoted by international media outlets such as BBC, Associated Press and Wall Street Journal. Yutang Sports is media partner with over 10 global premier sports conventions in its portfolio, including SportAccord Convention, Soccerex, WWSE, SpoBis and media throughout Asia!