Host City draws on its Chinese heritage and the success of its annual European confex to stage its first Asian conference in Beijing on 31 May.

Host City Asia, taking place on 31 May in Beijing under the theme of “Investing in Events to Attract New Audiences”, is attracting rights holders of the world’s most popular major events, with a record number of Olympic International Federations (IFs) participating.

The leaders of Olympic IFs committed to attend include: Anders Besseberg, President, International Biathlon Union (IBU); Beng Choo Low, Secretary General, World Baseball Softball Confederation (WBSC); Luis Alexandre Pontes Rodrigues, Director for Asia and Oceania, Fédération Internationale de Volleyball (FIVB).

Other IFs confirmed to participate at senior level include World Skate, International Bobsleigh and Skeleton Federation (IBSF), International Federation of Sport Climbing (IFSC) and Union Internationale de Pentathlon Moderne (UIPM).

The leaders of other major sports events represented at Host City Asia include Erich Wolf, CEO, Red Bull Air Race and Victor Cui, International CEO, ONE Championship.

It’s not just sports events represented either; with a panel on “How cities can become hubs for entertainment and culture”, Host City Asia serves the diverse interests of event hosts from China, Asia and Oceania. 

Delegates will also hear from and meet organisers of the biggest international mega events hosted in Asia between now and 2022.

China’s biggest corporations are also supporting Host City at senior level, with Dalian Wanda Group’s Chen Hailiang a recent addition to the agenda – and more Chinese brands set to follow.

Other international experts confirmed to speak at Host City Asia include David de Behr, Head of Global Events, Aggreko; Patrick Vadja, Senior Risk Advisor, Marsh and Jeff Ruffolo (Expert Advisor to Beijing 2008, Guangzhou 2010, Nanjing 2014 and Beijing 2022). 

“The stage is set for our first conference in Asia to be a huge success,” said Ben Avison, Editorial and Conference Director at Host City. 

“Host City conferences always attract fantastic speakers and after four years of growth in the UK it should be no surprise that our first conference in Asia is set to be another hit. 

“We are particularly overwhelmed that our Beijing event is enjoying the greatest ever level of participation from International Federations and other major event rights holders and we are delighted to be able to present such a great opportunity to host cities across Asia.

“And given that the Host City brand started life as a magazine published in China in 2003, it is a great pleasure to bring Host City back to its origins in the great Olympic city of Beijing.”

The first Host City conference took place in London in 2014, followed by three successively greater conferences and exhibitions in Glasgow. Host City 2018 takes place in Glasgow on 20 and 21 November. 

Host City Asia takes place in Beijing on 31 May. For more information about Host City Asia please visit http://www.hostcity.com/events/host-city-asia/