Shenzhen-based Chinese water brand Ganten has partnered with the Porsche 911 GT3 R racing car and will appear together with the car at the 2018 FIA GT World Cup where Mathieu Jaminet from Craft Bamboo Racing will drive the car in the race.
Ganten’s logo is printed on the outside of the Porsche 911 GT3 R racing car on the left and right sides and at the back of the car, in company with other brands such as Poad and Gravity.
Besides logo imprints, a photo shoot of the Ganten & Porsche Design Porsche 911 GT3 R racing car was shot with Hong Kong’s landmark buildings and locations as backgrounds to activate the partnership. The photos were shot by well-known Norwegian photographer Thomas Sandfield with a modern, fashionable and advanced atmosphere.
The 65th Macau Grand Prix -- FIA GT World Cup will take place from November 15 to 18.
This is not the first time that Ganten has participated in automobile events. It hopes to build a high-end brand image and reach appropriate target consumers through automobile events.
Proofread by Raymond Fitzpatrick