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Leyard upgrade partnership with NBA China

By Zhao Litong 30 Jul 2019

Deshijie Sports, a sports branch of the LED products manufacturer Leyard, has become the official LED Display Supplier of the 4th NBA 5v5 basketball tournament. The NBA 5v5 tournament first began 3 years ago, and has now become one of the most entertaining basketball events in China.

The parent company Leyard, on the other hand, have upgraded its partnership with NBA China, becoming the Official Marketing Partner of this year’s NBA China Games. Leyard hopes that by combining the advantages of both parties, NBA China Games will be a visual spectacle that serves to better promote the sport of basketball to Chinese fans.

Leyard in recent years have been providing LED services to many national and overseas sports events, including the home court of the Houston Rockets (NBA), the FINA World Championships, FIVB Volleyball Women's Nations League, the China Open (Tennis), Shanghai Longines Global Champions Tour, and the Formula 1 Chinese Grand Prix. 

Reference: Leyard

Proofread by Raymond Fitzpatrick

Tags: NBA NBA China
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